The Influence of Perceptions of Green Tourism and Tourist Attitudes on Tourists Intentions to Participate in Creating Green Tourism and Its Impact on Environmentally Responsible Behavior

Prasetyo Yekti Utomo; Ina Syarifah; Niza Nurmalasari

doi:10.55927/ijsmr.v3i2.40

Authors

Prasetyo Yekti Utomo State Polytechnic of Madiun
Ina Syarifah State Polytechnic of Madiun
Niza Nurmalasari State Polytechnic of Madiun

DOI:

https://doi.org/10.55927/ijsmr.v3i2.40

Keywords:

Perseptions of Green Tourism, Tourist Attitudes, Tourists Intentions, Perticipate in Creating Green Tourism, Environmentally Responsible Behavior

Abstract

The study aims to analyze the behavior of visitors to tourist destinations in Madiun, Magetan, Ngawi, and Ponorogo in relation to green tourism in the tourism industry. Additionally, it seeks to determine the influence of perceptions of green tourism, attitudes, and the intention to participate on the environmentally responsible behavior of tourists. This research is an explanatory study using a quantitative approach. The population in this study consists of visitors to tourist destinations in Madiun, Magetan, Ngawi, and Ponorogo, with a sample size of 200 respondents. The sampling technique was conducted in two stages. The first stage involved distributing offline questionnaires at tourist sites, and the second stage involved distributing online questionnaires through a Google Form link. The sample was collected using purposive sampling based on the population criteria, specifically individuals who have visited tourist destinations in Madiun, Magetan, Ngawi, and Ponorogo. The data analysis tool used in this study is SEM-PLS with SmartPLS software

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